Save The Date : Sonic Youth – ‘The Eternal’, ‘Buy Early Get Now’ Preorders Begin March 24

(all SY photos in this post by Chris Habib)

As announced previously, the new Sonic Youth double LP/CD/digital album, ‘The Eternal’ is coming out on June 9. However, the album will be available to those taking part in Matador’s Buy Early Get Now campaign on April 28.


Along with your preorder of ‘The Eternal’ on LP or CD, you’ll get an instant stream of the album when BEGN launches on April 28, and later (either picking it up at your fave local record store or through the auspices of the U.S. Postal Service) a bonus limited edition live LP* culled from Sonic Youth’s July 4, 2008 show in Battery Park at the River To River Festival, which will contain an exclusive poster. Additional MP3’s will be delivered via the BEGN site before or after the album’s physical release date (June 9).


The album can be preordered from a trusted local retailer starting March 24 or directly from Matador on April 28.

Though the full list of participating record stores will be available on March 24, retailers interested in being involved should contact Mike Venutolo at Matador Direct ([email protected])


A separate but equally thrilling variation on Buy Early Get Now for our friends in the United Kingdom and other territories will be announced in this space shortly.

*- while supplies last

Though we’re keeping a rather tight lid on the musical contents to ‘The Eternal’ between now and late April, there’s a somewhat truncated preview that’s just been posted at

15 thoughts on “Save The Date : Sonic Youth – ‘The Eternal’, ‘Buy Early Get Now’ Preorders Begin March 24”

  1. How does the Buy Early Get Now campaign work? Do I just go to your website on April 28 and preorder the album, or do I need to sign up earlier somehow? Please let me know how it works because I would like to order a copy of “The Eternal” from you as soon as possible!! Thanx!!


  2. How soon before the this Buy Early Get Now for this release will be available in the UK?
    I’ll probably pre-order through a UK online retailer. Which ones will be participating? Will the bonus LP be vinyl or CD (I’d prefer CD)?
    The preview sounds great!

  3. Kim Gordon with a jazzmaster; what’s that then, a J. Mascis signature model? all purple glitter…

  4. Wow, that would be great and awesome I just hope it will at least left some LP in the second day of issue, fan will roll over on the floor one thousand times before it but I guess we will wait for the preview and roll over again. No that’s great super sweet super awesome just enormous ! 7th BYGN that’s the perfect eternal circle ! Christ !
    Kool to Matador crew Sonic will have a 180g virgin vinyl pressed on a big piece of wax, eternal too, Christ !
    Matador is God ?! No maybe not
    But Sonic Youth is definetly the perfect band I have ever heard of my life since 7 years ! God !

  5. Is Kim Gordon design the cover artwork too because it looks like “Chronicles Vol2” a book I shelved w/ Free Kitten recordings and a book which is a full lenght psychic adventure in itself, wait for the stereo version

  6. No Mat Kim Gordon didn’t design the artwork this is another artist as I saw the paintings details signature, and yes I hopefully think we will be able to put our 45 rpm record straight into the car boombox

  7. I was trying to read that cover art signature. I was hoping it was John Lilly, of course he’s dead now, but it does look like the “center of the cyclone.” oh yeah……

  8. Hi,

    Does the Buy Early Get Now campaign work for European countries such as Belgium?
    What am I supposed to do?

    Thanks for yr help!

  9. The album (as a full lenght preview on BEGN) is damn perfect the return to pure noisist sources of inspiration, more freedom in the composition evolving, (I save a peice for later)
    It s exactly like this KG painting blue yellow (on chronicles vol.2, an abstract expressionist modern paintings) I can hear the sirens from the SYR come for me
    This is almost subversive in a sense (anti orgasm in the top ten list immediatly)
    Well I wait for my piece of wax (I planned to listen to Side C and D maybe later but I assure you there is some good sound to roll over the floor

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